The 8th Continent
Make your world
Mankind is the ultimate Prime8, and as such should take the greatest responsibility. Our innovative educational tools encourage future generations to naturally understand and embrace their individual impact on the environment through better educational understanding. In turn this will help them take equal responsibility for alleviating it wherever possible.
Our Prime8 educational ambitions by 2020
Use less, treat it better and appreciate its value. Water is the world’s most precious commodity!
Litter & Packaging
Less packaging will mean less litter. If you have litter, put it in the bin!
We all need ‘things’. Once they can no longer be used, can their contents be recycled?
Exercise & Diet
It is said ‘we are what we eat’ so try to eat a healthy and balanced diet and partake in regular exercise.
Wildlife & Rainforest
With thousands of species living in rain forests, they are essential! They are also a key source of the Earth’s oxygen supply.
Conservation & Biodiversity
Woodlands, grasslands, swamps…whatever the habitat, support important insects, animals and a plethora of plant life.
Healthy Seas & Oceans
All land is ultimately surrounded by sea. Water makes up approximately 71% of the Earth’s surface. Seas and oceans contain a multitude of lifeforms and are also an enormous source of food. We need to respect and look after these valuable resources.
As we move around the world more and more, we create pollution and a ‘carbon footprint’. Better transportation methods and power creation strategies will help to create a cleaner atmosphere.